Shopify CRO

Shopify CRO based on friction you can actually fix

Conversion rate work on Shopify is mostly about removing confusion: unclear product information, weak mobile layouts, distracting apps and checkout steps that surprise shoppers. NP SoftTech reviews your store and implements practical improvements. We do not promise to double your conversion rate.

Discuss CRO work View our work

Shopify Partner

We are a Shopify Partner

Store builds, redesigns, custom features and ongoing support delivered as an official Shopify Partner, with development stores created from our Partner dashboard when we lead the build.

Shopify Partner details

Fit

Who this is for

Stores with steady traffic but inconsistent checkout completion
Merchants who suspect product pages or mobile UX are the bottleneck
Teams that want structured CRO work tied to development capacity
Brands preparing for paid traffic and wanting fundamentals solid first

Signals

Common problems we solve

Shoppers reach product pages but leave without understanding variants or delivery
Mobile add-to-cart and checkout require too much scrolling or tapping
Trust elements such as returns, sizing and contact info are hard to find
Site speed suffers from unused apps and unoptimised media
Collection filters and search make products hard to discover
Changes are guessed instead of tied to specific pages in the buying path

Scope

What NP SoftTech delivers

Practical Shopify work tied to how you sell, not a generic theme install.

Manual store review across homepage, collections, product, cart and checkout entry
Identify friction points with clear before-and-after recommendations
Improve product page hierarchy price, variants, delivery, trust and CTA placement
Fix mobile layout issues on templates that carry traffic
Reduce script weight from redundant or conflicting apps
Implement scoped A/B-ready changes where your stack supports testing
Prioritise fixes by effort and likely impact, with honest limits on certainty

Delivery

How a project moves

Clear stages so you always know what happens next.

Stage 01/07

Start with a project brief

Stage 01
Review your store, analytics context if shared and main traffic paths
Stage 02
Document issues by template and device
Stage 03
Agree priority list with your team
Stage 04
Implement changes on staging or duplicate theme
Stage 05
Test on mobile and key browsers
Stage 06
Launch and monitor for technical regressions
Stage 07
Optional follow-up iteration through maintenance retainer

Handover

Deliverables

CRO review notes with prioritised recommendations
Implemented changes for agreed templates and flows
App and performance cleanup where applicable
Summary of what changed and what to watch after launch

Capability

Technical tools we use

Only where they solve a real store need.

Theme template improvements in Liquid and CSS
JavaScript fixes for variant selection and cart UX
Image and script performance review
Metafields for structured product content that aids decisions
Integration with your analytics setup without breaking tracking

Investment

Design packages

Theme design, custom section design, or a Custom quote.

Launch

Theme based design and setup

Starting from ₹24,999 + GST

Theme selection and visual direction
Core templates styled to your brand
Mobile ready layout decisions
Handover for ongoing edits

Choose Launch

Most chosen

Build

Design with custom sections

Starting from ₹59,999 + GST

Custom sections for key pages
Stronger product and collection experience
Growth minded page structure
Build ready specs for development

Choose Build

Custom

Scoped to your exact requirements

Custom quotation Talk to us for a scoped quote

Discovery call and written scope
Timeline and milestone plan
Clear ownership after handover
Optional monthly care afterwards

Request a quote

Final pricing depends on scope. India sees INR. Other regions see USD.

Proof

Relevant Shopify work

Stores and features that reflect this kind of engagement.

Explore all work

Vultaro Founder-owned D2C brand with ongoing Shopify improvements. View case study

FAQ

Questions brands ask before we start

Straight answers on scope, themes, integrations and plans.

Clear Shopify scope
Brands and agencies
Written next step

Still unsure? Send a brief More Shopify FAQs

Do you guarantee conversion increases?

No. We remove obvious friction and improve clarity, but conversion depends on traffic quality, offer, pricing and operations. We will not quote percentage guarantees.

Is CRO separate from redesign?

CRO can be incremental fixes on the current theme. Redesign is broader. We recommend the smallest scope that addresses the main issues you see.

Can CRO be part of a maintenance plan?

Yes. Many stores treat CRO-minded improvements as ongoing work alongside fixes and new features.

Request a Shopify CRO review

Share your store URL and where you see drop-off: product pages, cart, mobile or specific campaigns. Analytics screenshots are helpful but not required.

About you
Project
Details

Step 1 of 3: About you

About you

First name *

Last name

Business / brand name

Email *

Phone / WhatsApp *

Country *

About the project

Website / store URL

Current platform

Shopify plan (if known)

Project type *

Budget range Helps us propose a realistic scope.

Timeline

Details

Main problem or goal *

Requirements / additional details

We are a good fit for thoughtful Shopify development, custom functionality and ongoing technical support. This form sends a project inquiry, not a marketing subscription.

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