Optimizing a business website for AI search is making the company easy to describe without guessing. It is not a new CMS. It is About, services, contact and a few honest FAQs on a host that stays online.
Shopify stores: ready for AI search and optimize for ChatGPT. Visibility idea: visible in AI search. Google still: SEO vs AI search.
One name, one city or service area if you have one, service pages with process and limits, contact in HTML, FAQs you already answer, no leftover noindex. Then stop generating blog posts.
The company-site list
- Fix crawl basics: technical SEO.
- Write About in two short paragraphs. No mission novel.
- Give each real service a URL. SEO-friendly content.
- Put hours, area and a phone or form on Contact. Not only in the footer image.
- Add five to eight FAQs you already get on WhatsApp. FAQ page for AI search.
- Use the same trading name in title tags and footer.
- Compress the hero so a fetch finishes: images.
- Spot-check two prompts a week later. Do not build a dashboard on it.
Service page with a three-step process and a limit (“we do not do X”). ALT: Service page stating process and what the business does not offer.
Page inventory: ten pages. If the site still looks like a demo: look professional.